whatever happened to Filipino action movies?

I'm certainly not that old but I could still clearly remember the days of Lito Lapid, Jestoni Alarcon, Ace Espinosa, Bong Revilla and so on.

Not that I like any of their movies. Its just that, I wonder what happened to action movies as the Philippine cinema is clearly dominated now by mushy love stories (title pa lang alam mo na ang ending) and horror stories. Even comedies are getting rare.

Is there no more market for tagalog action films? What ever happened to all those "action stars" who used to rule the silver screen?

Well, if they ever make action movies again, I just hope they would finally be creative with their titles. And please, the plot has been so generic.